As the age-old adage says, “the more things change, the more they stay the same.” This could not be more true of digital trends for 2019, where we see the continuation of trends that began emerging as far back as …
Strategy
Get the low down on the latest in digital marketing strategy.
Snapchat Can Be A Good Platform For Marketers
Snapchat, having launched in 2011 is a social platform that is still a bit of a conundrum to many marketers and brands alike. To give you a bit of background, in case you aren’t familiar with this popular millennial mobile …
Mediclinic | Pledge To Exercise
Mediclinic showcases their support for local and international health awareness initiatives by creating a number of innovative Health Awareness Campaigns to engage with their patients and the public.
September marked Heart and Stroke Awareness Month.
Based on the insight that …
Transformation: Personalisation In The Age Of Digital
Earlier last month I attended a one-day seminar hosted by Hootsuite in collaboration with Popimedia at the Radisson Blu Le Vendome Hotel in Seapoint. The seminar was titled “Digital Transformation: Personalisation in the Age of Digital,” and included speakers from …
Behind the Creative Scenes of The Advertising World
Markham Fashion Portal
Markham works with magazines to get their product into product pages where they can be viewed by potential customers. While the concept seems simple, the logistics behind making this happen are quite complex, and so to streamline the process we …
Mat & May Website Relaunch
Following the success we achieved on the Sterns website, which has seen incredible growth over the last year, TFG asked us to do the same again for Mat & May. The previous Mat & May website was static, unengaging and …
Instagram’s Analytics Tools & Insights Are Coming Soon!
Last week, Instagram management tool Later.com previewed images of the new brand analytics options for the platform. Included within the new business profiles, Instagram’s analytics options provide a range of new insights and tools to help businesses make better use …
The Implications of Facebook’s New Reactions for Marketers
Gone are the days of just liking a post, which could have several different meanings. Now Facebook has introduced new reactions which enable users to go beyond liking a post by allowing them to choose from six different emojis.
With …
Flying Solo at the Bookmark Awards 2016
It’s kind of daunting attending an awards ceremony all on your own. You’ll know the feeling if you’ve ever done it. You make your way through the crowd, keeping an eye out for any familiar faces, and when you don’t …